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What isfollower growth rate?
Follower growth rate is how fast an account is gaining followers, as a percentage of its size over a period. It says more about momentum than a follower count says about anything.
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Steady growth suggests content that keeps finding new people. A flat line on a large account often means the audience was gathered years ago and has been drifting since. Sudden spikes with no matching engagement usually mean followers were bought.
On Claris
Claris looks at consistency and trajectory rather than the number on the profile, which is why smaller accounts on the way up get approved.
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