No follower threshold to clear first
The review looks at the work: how you shoot, how you cut it, whether the story holds together. A small account with good work gets through. A large one with nothing behind it does not.
You know how to shoot, edit and tell a story. What you need is real businesses, real products and real briefs to prove it on, and to stop being measured by the size of a personal feed that was never the point.
One brief, and no two people shoot it the same way. That is the job.
Sound familiar?
If the craft is the point
Look at what I can create, not just how many people follow me.
Creative skill is its own form of influence. Claris weighs what you make and how you make it, and gives you real businesses to build a portfolio around.
From craft to career
Building a portfolio without opportunities is the oldest catch in this job. Here is the climb, and the thing that usually stops people on each rung.
Rung 01
A café, a product drop, a treatment room, a villa. Brands and venues that have already said yes, with the brief written down before you apply.
Normally blocked by: nobody knows you exist yet.
Rung 02
Usage is stated on the listing. On most collabs you keep the right to post the work on your own channels, so every shoot adds to a reel you can send to the next client.
Normally blocked by: unclear rights, agreed after the fact.
Rung 03
Completed collabs build a visible track record. Businesses can see that you turn up, shoot well and hand over on time, which is most of what they are actually buying.
Normally blocked by: no way to prove reliability to a stranger.
Rung 04
Most collabs are an exchange, and a share of brand work pays in cash. You get those with a body of work and a record behind you, which is exactly what the first three rungs are for.
Normally blocked by: being judged on reach instead of craft.
Why Claris for UGC
Businesses do not always know the difference between reach and content quality, so Claris puts what they actually want in writing. Here is what happens after you apply, and why it is built to judge the thing you are good at.
Your location, your name, your email and your handle. Free, with no fee and no commission.
How you shoot, how you cut it, whether the story holds together. There is no follower threshold. Usually within a day.
Filter by what there is to make rather than where you fancy going: food, product, interiors, movement. The deliverable and the usage are on the listing before you apply.
The brief says what the content has to do, never how to say it. The one thing you are actually good at is the one thing nobody scripts.
Deliver what was agreed. On most collabs you keep the right to post the work on your own channels, so every job adds to a portfolio and to a record a business can check.
The review looks at the work: how you shoot, how you cut it, whether the story holds together. A small account with good work gets through. A large one with nothing behind it does not.
The offer, the deliverable and the usage rights are written down before you apply, so you can decide whether the trade is fair for the amount of work it actually is, rather than finding out afterwards.
The person who wrote the brief is the person you message. Nothing is relayed through a middle layer that has never seen your work and takes a cut of it.
Eight kinds of brief
Food, product, interiors, movement, people. Different problems to solve and different things to get right, which is the part that actually builds a reel worth sending.

Food, interiors and people eating. The most requested work there is, and the fastest way to fill a reel.

Wide light, water and movement. Hard to shoot badly, and worth the effort to shoot well.

Close-up product work, hands and texture. Where a careful edit shows immediately.

Rooms, mornings and detail. Usually the longest brief and the biggest set of files to hand over.

Launches, pop-ups and parties. Fast, unrepeatable, and the closest this work gets to reportage.

Skincare, swimwear, jewellery. Straight product work, and often the collabs that turn into paid ones.

Barbers, tattooists, nail studios, clinics and photographers. Close-up hands, tools and a visible before and after.

Surf, yoga, boat trips, classes. Movement, and something genuinely happening in front of you.
Straight answers
Influencers post content to their own audience. UGC creators make content for brands to use in the brand’s own channels (ads, websites, brand socials). On Claris you can do both, depending on the collab offer.
A portfolio of your work helps with approval, but a huge public following is not required. Many UGC creators on Claris have private personal accounts and a separate UGC portfolio.
Most briefs include the deliverable format (Reel, photo set, TikTok), the brand vibe, the talking points or scenes, and a rough timeline. Specifics are agreed in the in-app chat before the booking is confirmed.
Content rights are set per collab. Most UGC collabs grant the brand usage rights for ads and socials, while you retain the right to post on your own channels unless the brief explicitly buys exclusivity.
Most UGC collabs run on a 7 to 14 day delivery window from the shoot date. The exact deadline is in the brief before you book.
Free
always, for creators. No fee, no commission.
2 min
to apply. The offer is on the listing before you do.
We review
your profile. Not a follower threshold.
Approval
You will get an email once you are approved.
Pick your location
Claris runs location by location. Apply for the one you are in, or the one you are flying to, and your account works in all of them once you are approved.
Creator signup
Not an algorithm and not a follower threshold. Someone looks at what you make, usually within 48 hours, and if it is a yes your account is live.
Claris for creators
Opens creator.joinclaris.com. Free for creators, always.